In this workshop we will collaborate around how to mobilize New York City around the issues of greenwashing and climate truth. We will have a skillbuilding session on how to participate in growth efforts, especially in terms of creating community and how to have a voice while the country and planet are rapidly deteriorating. We will brainstorm and connect with other rebels for initiating new growth ideas. We will also discuss the overall arc of the campaign to bring accountability to Madison Avenue, so that the growth efforts of the organizing are aligned with the audience and tactics of the campaign.